News Archive
Whiteman Named Sixth Dean of Smeal
April 9, 2012
Following a national search, Charles H. Whiteman has been named the Elizabeth L. and John P. Surma Jr. dean of Penn State's Smeal College of Business. Smeal College is among the largest and highly ranked business schools in the nation. Whiteman is expected to begin July 1, pending approval by the Board of Trustees.
Entrepreneurship Conference to Focus on 'Corporate Innovation and Venture Capital'
April 4, 2012
Angel investors, venture capitalists, and entrepreneurs will convene at Penn State on April 20 for the fourth annual Nittany Lion Early Stage Venture Capital Conference, hosted by the Farrell Center for Corporate Innovation and Entrepreneurship and the Penn State Law and Entrepreneurship Association.
Executive Insights: Sears CEO to Speak at Smeal April 13
March 29, 2012
Lou D'Ambrosio, president and CEO of Sears Holdings Corp., is scheduled to speak at the Penn State Smeal College of Business on April 13 as a guest of the college's executive speaker series, Leadership in Focus: Executive Insights. D'Ambrosio, a Smeal alumnus, will join Smeal Dean James B. Thomas for an interactive on-stage conversation at 11:15 a.m. in the Business Building's Struthers Auditorium (110 BB). The talk is free and open to the public.
Conference to Explore Importance of Weatherproofing Supply Chains
March 29, 2012
"Weatherproofing Your Supply Chain" is one of the issues that will be discussed at the 22nd Annual R. Hadly Waters Supply Chain Symposium, April 18-19, at the Penn Stater Conference Center Hotel on Penn State’s University Park campus. John Coyle, a conference speaker and supply chain management professor in the Smeal College of Business, is teaming up with AccuWeather to advise supply chain companies on how to best prepare for times when bad weather strikes.
Gattos Establish Trustee Scholarship in Smeal
March 28, 2012
Penn State alumnus Louis Gatto and his wife, Katherine Gatto, have committed $100,000 to establish the Gatto Trustee Scholarship in the Smeal College of Business. With support from the University's Trustee Matching Scholarship Program, the gift's impact will be doubled, effectively resulting in the equivalent of a $200,000 scholarship fund for undergraduates with financial need who are studying abroad.
Smeal to Host Conference Celebrating 'Powerful Women' in Business
March 28, 2012
The Penn State Smeal College of Business is hosting a conference in April to bring together women students, alumnae, and businesswomen for networking, professional development, and a celebration of women in business. Powerful Women Paving the Way, an annual conference hosted by Penn State Women in Business, will be held on Penn State's University Park campus on April 19 and 20. The event is open the public and attendees must register online by April 13. The cost is $99 ($30 for Penn State undergraduate students).
Macy's Executive to Discuss Supply Chain Management at Smeal
March 28, 2012
Jeff Pilof, group vice president of transportation for Macy's, is scheduled to deliver this year's Spisak Lecture in Logistics and Supply Chain Management at the Penn State Smeal College of Business.
Recruiters Again Rank Smeal No. 1 in Businessweek
March 21, 2012
For the second year in a row, employers surveyed by Bloomberg Businessweek have ranked the Penn State Smeal College of Business as having the best undergraduate business program in the country.
Laura Rothkopf Endows Early Career Professorship in Supply Chain Management
March 21, 2012
Laura L. Rothkopf, widow of Michael H. Rothkopf, Smeal Chaired Professor of Supply Chain and Information Systems, has committed $334,000 to establish the Michael H. and Laura L. Rothkopf Early Career Professorship in Supply Chain Management in the Penn State Smeal College of Business. With matching funds from the Penn State Faculty Endowment Challenge, the total endowment is worth $500,000.
The Consumer-Brand Relationship
March 20, 2012
It is widely assumed that all consumers react similarly to brand advertising. However, a research study from a professor at the Penn State Smeal College of Business finds that because consumers carry their own unique biases and traits, they are as much of a co-creator of the consumer–brand relationship as the marketer. The study shows that consumers differ inherently in the way they interact with and process information about brands.