Home > News > News Archive > 2016 > Dave Winterich named Penn State Smeal’s Fred Brand, Jr. Excellence in Teaching Award winner

Dave Winterich named Penn State Smeal’s Fred Brand, Jr. Excellence in Teaching Award winner

June 30, 2016

Dave Winterich, instructor in marketing at the Penn State Smeal College of Business, is the 2016 recipient of the Fred Brand, Jr. Excellence in Teaching Award. 

Winterich, who joined the Smeal faculty in 2011, teaches five undergraduate marketing courses: 

  • Marketing 301: Principles of Marketing
  • Marketing 330: Consumer Marketing
  • Marketing 422: Advertising and Promotion Management
  • Marketing 440: Services Marketing
  • Marketing 445: Global Marketing

The Brand Award, established with a donation from Fred Brand, Jr. ’32, recognizes outstanding non-tenure track faculty at Smeal who have demonstrated excellence in the area of undergraduate teaching via subject matter expertise, the ability to inspire students to high achievements, and improvements made to the tools and conditions for teaching. 

A committee chose Winterich from a pool of nominees. One of his nominators wrote: 

“Dave is a demanding teacher who sees it as his mission to give his students a quality education that will form the foundation of their future professional advancement. Students appreciate the career advice that Dave offers them and I often see him talking to his advisees in his office.

“There is clear evidence that Dave Winterich is an excellent teacher and that he makes an important contribution to the teaching mission of the Smeal College. Dave is an extremely valuable ambassador for the Marketing Department, who attracts new students to our major because he sets such a good example as an instructor and advisor.”

Winterich has 10 years of marketing experience, primarily in the logistics industry. He worked for two third-party logistics services providers, and served in a consultant role for the Texas Transportation Institute in College Station, Texas.

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