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Avid Sports Fans’ Passion for the Team Often Translates into Revenue

May 17, 2010

Avid Sports Fans’ Passion for the Team Often Translates into Revenue

For avid sports fans, their interests, enthusiasm and passion for the game defy the norm. It’s more than just brand loyalty. There’s an emotional connection. Smeal’s Wayne DeSarbo, executive director for the Center for Sports Business and Research, studies how marketers can capitalize on these feelings and target their marketing campaigns toward these avid fans in hopes of generating more revenue.

Avid Sports Fans’ Passion for the Team Often Translates into Revenue - Read More…

Governing Electronic Business-to-Business Markets

May 12, 2010

Governing Electronic Business-to-Business Markets

Governance mechanisms for business-to-business (B2B) electronic markets work best if tailored to each market individually. Smeal’s Rajdeep Grewal highlights three governance mechanisms: monitoring, community building, and self-participation. Based on the level of behavioral and external uncertainties, market makers must decide which mechanisms to emphasize to generate growth and financial success within the market.

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AMA Leadership Handbook Includes Chapter by Smeal's Vicere

May 6, 2010

A new book compilation of writings on leadership by some of the world's top management experts and executive coaches features a chapter contributed by Albert Vicere, executive education professor of strategic leadership at the Penn State Smeal College of Business.

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Video: Remanufactured Products Maximize Profits

May 3, 2010

Smeal’s Dan Guide says remanufacturing extends a product’s life cycle and could potentially help managers maximize profits. However, managers may fear that remanufacturing cannibalizes new product sales. Guide says proper understanding of pricing strategies, competition, and customers who value functionality enables firms to reach new customers.

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Smeal's Yoshida Presents at Japan's Policy Research Institute

April 28, 2010

Smeal's Yoshida Presents at Japan's Policy Research Institute

Jiro Yoshida, assistant professor of real estate at the Penn State Smeal College of Business, recently delivered a talk on the U.S. real estate market at a meeting of the Policy Research Institute, a unit of Japan's Ministry of Finance.

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Seventh Edition of Smeal Professors' Transportation Textbook Published

April 28, 2010

Seventh Edition of Smeal Professors' Transportation Textbook Published

South-Western Cengage Learning has published the seventh edition of Transportation: A Supply Chain Perspective, a textbook originally published in 1982 and coauthored by two faculty members at the Penn State Smeal College of Business.

Seventh Edition of Smeal Professors' Transportation Textbook Published - Read More…

Hambrick Named Evan Pugh Professor

April 28, 2010

Hambrick Named Evan Pugh Professor

Donald Hambrick, Smeal Chaired Professor of Management at the Penn State Smeal College of Business, has been named an Evan Pugh Professor, joining a list of only 61 others thus recognized since the title's inception in 1960. Evan Pugh Professorships are the highest honor the University bestows on its faculty.

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Research: It May Be Better for Shareholders to Overpay Their CEOs than to Underpay Them

April 27, 2010

In the wake of the recent financial crisis, what many perceive as excessive executive salaries have grown as a target of popular outrage and Washington lawmakers. However, according to forthcoming research coauthored by a professor at the Penn State Smeal College of Business, overpaying CEOs—as compared to their peers—may actually benefit shareholders, while underpaying them could have negative consequences.

Research: It May Be Better for Shareholders to Overpay Their CEOs than to Underpay Them - Read More…

Collaborative Communities: The Future of Organizational Design

April 21, 2010

Collaborative Communities: The Future of Organizational Design

In response to the global business community, Charles Snow and his coauthors introduce a new organizational design called a collaborative community, in which firms and perhaps countries share knowledge and work together toward common goals. Firms should be prepared to handle the barriers associated with effective multi-firm collaboration and incorporate collaboration into their company culture.

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The Reality of a Tax Refund

April 13, 2010

The Reality of a Tax Refund

With tax season coming to an end, Charles Enis, associate professor of accounting at the Penn State Smeal College of Business, answers a few questions on tax refunds and the economical and psychological factors associated with refunds. He also discusses individual retirement accounts, or IRAs, ways policy makers can improve their design, and how they can either help a person get a larger refund or owe less money when they are doing their taxes.

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Skip-Level Leaders Inhibit Employee Voice

April 12, 2010

Skip-Level Leaders Inhibit Employee Voice

Organizations depend on employees to speak up about problems and opportunities. Yet, employees often feel inhibited. Skip-level leaders need to be aware of and pay attention to any opportunities they have to impact voice, as there seems to be a lack of understanding from managers about the fear they provoke among subordinates, often without even intending to do so.

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Faculty Members' Book Named December 2009 Top Seller

March 12, 2010

Trafford, a leading on-demand book self publisher, recently announced that a book coauthored by faculty members at Penn State's Smeal College of Business was the company's bestselling book for December 2009.

Faculty Members' Book Named December 2009 Top Seller - Read More…

Incorporating Deep-Level Diversity into Work Design

March 4, 2010

Smeal’s David Harrison and Stephen Humphrey look at the social nature of tasks and how deep-level diversity characteristics play a role in team design at work. Bringing together their expertise on diversity and work design, the researchers address issues such as typecasting and status differences and offer suggestions for “optimal diversity” in team settings.

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Integrating Ethanol into the Petroleum Supply Chain

February 25, 2010

A group of researchers from Smeal take an in-depth look at the integration of ethanol into the existing petroleum supply chain and identify five strategic priorities for policy makers, managers, and other researchers. From consolidation terminals to the efficient and cost-effective transportation of ethanol, their study serves as a foundation for this current shift.

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Smeal Sports Center Moves Forward

February 12, 2010

One of the main goals for Smeal's Center for Sports Business and Research is to bridge the gap between research, education, and the sports industry. By studying the topic of fan avidity, providing students with career counseling, and reaching out to industry professionals, executive director Wayne DeSarbo and associate director Andrew Bergstein continue to move forward in spite of a challenging economy.

Smeal Sports Center Moves Forward - Read More…

CEO Pay For Performance, Not Luck

February 11, 2010

CEO Pay For Performance, Not Luck

An important part of a CEO’s job is to forecast market movement and optimize its firm’s exposure to such movement. Fenghua Song and his coauthors argue that an increase in sector performance should be reflected in the CEO’s pay, indicating the increase was due to the CEO’s strategy, skill, and vision, not sheer luck of the market.

CEO Pay For Performance, Not Luck - Read More…

French University Honors Smeal's Hambrick with Honorary Doctorate

February 5, 2010

French University Honors Smeal's Hambrick with Honorary Doctorate

Donald Hambrick, Smeal Chaired Professor of Management at Penn State's Smeal College of Business, has received an honorary doctorate degree from the Université Panthéon-Assas, one of the major affiliates of the prestigious Universities of Paris.

French University Honors Smeal's Hambrick with Honorary Doctorate - Read More…

Professor Testifies Before House Subcommittee on Iran Policy

February 5, 2010

Dr. Fariborz Ghadar, director of the Center for Global Business Studies and the William A. Schreyer Professor of Global Management Policies at Penn State's Smeal College of Business, testified before the U.S. House Subcommittee on the Middle East and South Asia on America and the Iranian political reform movement.

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Changing the Real Estate Landscape at Smeal

January 29, 2010

The Institute for Real Estate Studies serves as the foundation of the real estate community at Smeal by funding faculty research and providing student support. With the help of their advisory board, IRES offers internships for students, holds campus seminars, and fulfills one of their main initiatives, research. As they look to the future, director Brent Ambrose and assistant director Richard Button have high hopes for IRES.

Changing the Real Estate Landscape at Smeal - Read More…

Episcopal Church Launches Campaign Based on Smeal Professor’s Research

January 20, 2010

The Episcopal Church recently launched its “Around One Table” campaign, a landmark project promoting the common attributes, feelings, and beliefs of Episcopalians based on research coauthored by Smeal professor Glen Kreiner.

Episcopal Church Launches Campaign Based on Smeal Professor’s Research - Read More…

Video: Why Consumers Prefer One Product over Another

January 19, 2010

Weighing the pros and cons of various options during the decision-making process can be difficult. Smeal’s Meg Meloy says consumers develop a preference for one product over another early on and both benefits and price have an impact on which product consumers choose. In order to help retailers and marketers close the sale, the findings determine the most effective time to reveal product benefits and price to the consumer.

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To Tip or Not to Tip

January 12, 2010

The concept of buyer monitoring, which uses voluntary tipping as a means for customers to evaluate service performance, is a way for managers to motivate their employees to deliver more efficient service, says Smeal’s Bill Ross. He also advises managers to do their homework and find out how consumers respond to tipping versus automated service charges in order to provide the best experience for their customers.

To Tip or Not to Tip - Read More…

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