You are here: Home / News Release Archives / 2013 / December / Department of Marketing Highly Ranked for Research Productivity by American Marketing Association

Department of Marketing Highly Ranked for Research Productivity by American Marketing Association

In a list released by the American Marketing Association’s (AMA) special interest group for doctoral students, DocSIG, the Department of Marketing in Penn State’s Smeal College of Business ranks second in research productivity in the premiere AMA journals from 2009-2013.
December 16, 2013

In a list released by the American Marketing Association’s (AMA) special interest group for doctoral students, DocSIG, the Department of Marketing in Penn State’s Smeal College of Business ranks second in research productivity in the premiere AMA journals from 2009-2013.

In a list ranking author research productivity in the premier AMA journals, three Smeal faculty members earned spots on the top 50: Rajdeep Grewal, the Irving & Irene Bard Professor of Marketing (8), Karen Winterich, assistant professor of marketing (19), and Hari Sridhar, assistant professor of marketing (26).

The AMA journals referenced for the ranking include the Journal of Marketing and the Journal of Marketing Research.

The AMA DocSIG group also released rankings of author and university research productivity in overall premier marketing journals from 2009-2013, which includes the two AMA journals as well as non-AMA publications the Journal of Consumer Research and Marketing Science. On the university list, Smeal ranked 13. On the author list, Grewal appeared at 18 and Winterich appeared at 34.

The research productivity initiative from AMA’s DocSIG tracks publications in premier marketing journals to acknowledge the top contributors and to provide prospective doctoral students with useful information during their application decision process.

Filed under: , ,
Recent News
Advanced Manufacturing Forum Celebrates 75th Meeting with Continued Focus on Sustainability 24 Apr

The Advanced Manufacturing Forum, hosted by the Penn State Smeal College of Business’ Center for the Management of Technological and Organizational Change (CMTOC), celebrated its 75th gathering at the end of last month at the Toftrees Golf Resort and Conference Center in State College, Pa.

Female and Minority Junior Partners More Effective in Building Business From Outside Firm 22 Apr

Female and minority junior partners in professional service firms may benefit from using different clientele-building strategies than their white male counterparts according to recent research co-authored by Forrest Briscoe of the Penn State Smeal College of Business. By encouraging and supporting these varying strategies, firms could increase both revenue and diversity among senior partners.

Annual Kohl's-Sponsored Case Competition Utilizes Students' Teamwork, Presentation Skills 22 Apr

More than 60 Penn State students—including teams from campuses at New Kensington, Greater Allegheny, Berks, Lehigh Valley, and Altoona—participated in the 2014 Smeal College of Business Case Competition, sponsored by Kohl’s Department Stores.

Smeal Students Invited to Register for April 24 PricewaterhouseCoopers Leadership Series 21 Apr

Penn State Smeal College of Business students are invited to register for “Aspire to Lead: The PwC Women's Leadership Series," PricewaterhouseCoopers’ first global forum on women and leadership, featuring U.S. Chairman and Senior Partner Bob Moritz. The event, which is free and open to Penn State students and faculty, will take place on Thursday, April 24, from 12:30-4:00 p.m. at the Nittany Lion Inn on Penn State’s University Park campus.

Baker Tilly Representatives Talk to Students About Transitioning to the Workplace 21 Apr

As many students prepare for summer internships or their first full-time job in their industries, Baker Tilly representatives Patrick Welteroth and Karri McClellan spoke to students in BA 297 Career Planning and Strategies about the transition from college to the workplace.

More Recent News... More Recent News...