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May 2009

(c) Pennsylvania State University 2010

A compilation of clips of Smeal or Smeal faculty appearing in the media this month.

Media Coverage: May 2009

Agence France-Presse, 05/31/2009—Terrence Guay, clinical associate professor of international business, comments on the General Motors bankruptcy. "GM's problems go back at least three decades," Guay says. "The company became complacent in terms of products and customers, assuming that American car-buyers would choose GM vehicles. They didn't take the Japanese threat seriously, and consequently steadily lost market share to Toyota, Honda, Nissan, and other imports." (Collapse Of The Once Mighty GM Was Decades In The Making). This article appeared in more than 20 publications around the world. 

Courier-Post (Cherry Hill, N.J.), 05/31/2009—Fariborz Ghadar, director of the Center for Global Business Studies, comments on agritourism. "Ghadar said growers seeking more business should provide forms of 'agritourism' such as fruit stands, on-site sales, hay rides, corn mazes, and pick-your-own options that come with little cost." ('Old School' Farming Meets Marketing 101).

Centre Daily Times, 05/31/2009—News briefs highlight awards for Daniel Cahoy, Wayne DeSarbo, Rajdeep Grewal, and Qiong Wang. (Business People: Research).

Marketing News, 05/30/2009—Gary Lilien, Distinguished Research Professor of Management Science, comments on marketing strategy. "A lot of firms fish where the big fish are, and the big fish are often not hungry," Lilien says. "You want to fish where the hungry fush are." (Reeling In The Hungry Fish).

CNN.com, 05/27/2009—Ron Gebhardtsbauer, faculty-in-charge of the Actuarial Science Program, is cited in an article about Supreme Court nominee Sonia Sotomayor. "According to Ron Gebhardtsbauer, an actuary at Penn State University's Smeal College of Business and former senior pension fellow at the American Academy of Actuaries, a 54-year-old woman's average life expectancy in 2009 is 86.2 years." (Sotomayor's Diabetes: 'She Overcomes It Every Day).

BusinessWeek.com, 05/20/2009—J. Edward Ketz, associate professor of accounting, comments on comprehensive income. "FASB invented the comprehensive income statement in a political move to get business enterprises to do some accounting for items they didn’t want to disclose," Ketz says. "Comprehensive income includes relevant items that have had a real impact on the business. (Faulty Numbers).

The Associated Press, 05/18/2009—J. Edward Ketz, associate professor of accounting, comments on a new FASB rule regulating qualifying special purpose entities. "'That's a step in the right direction,' said Edward Ketz. ... He cited estimates that U.S. banks will need to report up to $1 trillion in loans due to the rule change." (FASB Tightens Off-Balance-Sheet Loan Rules). This article appeared on more than 70 news Web sites.

The Mercury (Pottstown, Pa.), 05/18/2009—Brief article on a program being conducted by Penn State Executive Programs. "Penn State Executive Programs in the Smeal College of Business will offer 'Greater Philadelphia Program for Women Leaders' on June 23-24 at Deloitte LP, 1700 Market St., Philadelphia." (Leadership Program For Women Offered June 23-24).

Centre Daily Times, 05/17/2009—Terrence Guay, clinical associate professor of international business, comments on businesses succeeding during the recession. "Even though a lot of these companies are struggling, there are those that I think do benefit from the current economy," Guay says. "It's definitely not the case where every company is hurting ... there's a silver lining for somebody somewhere." (Upside In Down Economy). This article also appeared on the Web sites American Chronicle and TMCnet.

Marketing News, 05/15/2009—Ralph Oliva, executive director of the Institute for the Study of Business Markets, comments on the importance of relationships in B-to-B marketing. "It's always been one to one," Oliva says. "It really is all about the nature of the relationships you strike." (B-To-B Marketers, One-To-One Marketing).

Pittsburgh Business Radio, 05/15/2009—Austin Jaffe, chair of the Department of Insurance and Real Estate, is interviewed on the state and national real estate economy.

Agence France-Presse, 05/13/2009—Terrence Guay, clinical associate professor of international business, comments on the American auto industry. "Entre Ford d'un côté et GM et Chrysler de l'autre, 'il y a un décalage en terme financier et en termes de produits,'" Guay says. (Ford Creuse L'écart Avec La Concurrence Américaine). This article appeared on several foreign news Web sites.

Women's Wear Daily, 05/11/2009—Fariborz Ghadar, director of the Center for Global Business Studies, comments on consumer spending. "Deflation is probably going to last until everybody feels comfortable about buying stuff," Ghadar says. "I believe this fall could be worse than last fall, but I think that next spring is going to be better than this spring. The consumer is still very scared." (Looming Specter: Optimism Grows But Deflation Fears Remain).

Centre Daily Times, 05/10/2009—Patrick Cataldo, associate dean for executive education, writes in his column about dealing with adversity in business. "Whether in good times or bad, most of us need an encouraging word or two to adjust to the business changes that are an inevitable part of life," Cataldo writes. "The unremitting stress of economic turmoil can make us concerned, depressed and sometimes even physically ill." (Finding Success After Loss).

CentreDaily.com, 05/10/2009—Patrick Cataldo, associate dean for executive education, writes in his blog about dealing with adversity in business. "There is no good or easy way to deal with change that come as a result of downsizing, layoff, outsourcing, restructuring, relocation, merger, or reorganization," Cataldo writes. "When events like these occur, the sense of loss is very real whether you are the one directly affected or indirectly affected as a survivor. (Finding Success After Loss).

The Motley Fool, 05/08/2009—Article mentions research by J. Randall Woolridge, professor of finance. "Wall Street estimates have proved extremely optimistic on average. And as a study by Patrick Cusatis and J. Randall Woolridge of Pennsylvania State University showed, their five-year growth estimates are off by nearly 40 percent on average." (The Worst Way To Invest In Today's Market).

Pittsburgh Business Radio, 05/08/2009—Linda Treviño, Distinguished Professor of Organizational Behavior and Ethics, is interviewed regarding academic integrity.

Bulk Transporter, 05/05/2009—Robert Novack, associate professor of supply chain management, comments on the cost of diesel fuel. "It's really not so much the actual price of diesel fuel but price volatility," Novack says. "If trucking companies are able to anticipate and plan for fuel price increases and decreases, then fuel causes less of an impact on their bottom line and—by extension—freight rates." (Fretting Over Fuel). This article originally appeared in April in FleetOwner.

USA Today, 05/04/2009—Article cites CEO compensation research by Donald Hambrick, Smeal Chaired Professor of Management. "The study 'Swinging for the Fences,' published in 2007 in the Academy of Management Journal, found that big option packages may cause more harm than good. CEOs loaded with options can get extremely rich when the stock goes up, but there is a floor on the downside, because worthless stock options, while a lost opportunity, don't actually make them lose money." (Options' Impact On Performance Is Questioned).

Forbes, 05/04/2009—Article mentions research by Linda Treviño, Distinguished Professor of Organizational Behavior and Ethics. "But perhaps the most troubling studies reveal that MBA students are more likely to cheat than other students. As found by Donald McCabe, a professor of finance at Rutgers University, and Linda Trevino, a Cook Fellow of business ethics at the Smeal College of Business at Penn State University, 56 percent of MBA students admitted that they cheated in class, versus 47 percent of non-business students." (Are B-Schools To Blame). This article also appeared on several news Web sites.

Radio PA, 05/01/2009—Austin Jaffe, chair of the Department of Insurance and Real Estate, comments on home prices. "There are some hints, perhaps, that, largely, the price declines are in the past," Jaffe says. "There may be a bit more, but we're probably more than halfway through it." This story aired on radio stations throughout Pennsylvania.

BizEd, May-June 2009—Article on research by Tim Pollock, professor of management. "They found that celebrity firms outperformed high-reputation firms by 1.02 percent in the three-day window around earnings announcements. In addition, high-reputation firms were 32 percent less likely to produce positive earnings surprises than celebrity or low-reputation firms." (Star Power Doesn't Hurt).

SmartPros.net, May 2009—J. Edward Ketz, associate professor of accounting, writes in his column about the lawsuits ensuing from the Madoff scandal. "Ascot Partners sued BDO Seidman in the Madoff mess," Ketz writes. "But, what goes around comes around. Now the trustee for the liquidation of Bernard L. Madoff Investments Securities is suing Ascot Partners. Unlike the first dispute, this second lawsuit makes sense and the plaintiff has excellent chances of winning." (Madoff Part Two: Ascot Partners Turns Defendant).

SmartPros.net, May 2009—J. Edward Ketz, associate professor of accounting, writes in his column about Citi's health. "Various pundits claim that Citigroup has righted itself, including managers of the firm itself," Ketz writes. "But, the fair value losses by Citigroup belie those assertions. Just because shortcomings in generally accepted accounting principles permit the exclusion of some real economic losses doesn’t mean the numbers depict reality." (Citigroup Is Still Losing Capital).

SmartPros.net, May 2009—J. Edward Ketz, associate professor of accounting, writes in his column about Washington's bank stress tests and Citi's results. "If you want to protect your portfolio, don't listen to the optimistic forecasts coming from Washington and don't stop at the reported income number," Ketz writes. "Look at the fair value disclosures within SEC filings, adjust reported earnings for these fair value gains and losses, and then you will obtain the truth." (Citigroup Remains In Critical Condition).

Black MBA, Spring 2009—Russell Barton, co-director of the MMM Program, comments on the program and manufacturing management education. "There are some different management skills needed for manufacturing," Barton says. "New product development, quality improvement using Six Sigma strategies, and how to use information systems such as Oracle or SAP to make business decisions are key items to include in addtional education." (Make Something).

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