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January 2009

(c) Pennsylvania State University 2010

A compilation of clips of Smeal or Smeal faculty appearing in the media this month.

Media Coverage: January 2009

The Associated Press, 01/30/2009—Article on the Executive Insights visit by Frank Coonelly, president of the Pittsburgh Pirates. "'Obviously given that we've had a lack of success on the field over an extended period of time, the Steelers and Penguins are very popular now,'' Coonelly said ... answering a question from the moderator, Smeal College of Business dean James Thomas, about whether he viewed the city's other pro franchises as competitors in the marketplace." (Pirates Playing Catch-Up To Steelers, Pens). This article appeared in the Pittsburgh Post-Gazette and on about 20 Web sites, including those of Sports Illustrated, USA Today, and the International Herald Tribune.

Women's Wear Daily, 01/29/2008—Fariborz Ghadar, director of the Center for Global Business Studies, comments on changes in consumer spending habits. "We're going to come out of the recession with substantial changes in the attitude of the consumer," Ghadar said. "The convenience [of online shopping], the changes in style, the ethnicity shift are all playing into substantial change in the next three years." (Retail Stocks In Flux).

Traffic World, 01/26/2009—Fariborz Ghadar, director of the Center for Global Business Studies, comments on tightening supply chains. "Outsourcers are experiencing this everywhere," Ghadar said. "If you're in a sector where tastes change very rapidly, long supply chains that rely on shipping become problematic." (Supply Chains Get Tighter).

WHP-AM (Harrisburg), 01/26/2008—Austin Jaffe, chair of the Department of Insurance and Real Estate, was interviewed on the 2009 real estate market.

The Wall Street Journal, 01/23/2009—Ron Gebhardtsbauer, faculty-in-charge of the Actuarial Science Program, comments on companies using an obsolete interest-rate formula to calculate lump-sum pension payouts. "It's a sneaky way to give executives larger pay," Gebhardtsbauer says. (How Some Firms Boost The Boss's Pension). This article also appeared in The Wall Street Journal Europe.

The Guardian (U.K.), 01/20/2009—Article on online education briefly mentions Smeal's Master of Professional Studies in Supply Chain Management. "[Penn State] offers 65 undergraduate degrees online, as well as a range of business and vocational courses, including an online MBA and a masters in supply chain management." (Online And On The Money).

Orlando Sentinel, 01/18/2009—Wayne DeSarbo, executive director of the Center for Sports Business & Research, comments on the effect of the economy on the sports industry. "It's hard to predict exactly what's going to happen, but one thing is clear: Those types of activities involving monetary outlay will most likely decrease as consumers tighten their belts," DeSarbo said. (Sports Are Not Recession-Proof—And The Worst May Be Yet To Come).

Centre Daily Times, 01/18/2009—Andrew Bergstein, associate director of the Center for Sports Business & Research, comments on the likelihood of Beaver Stadium hosting a Super Bowl. "The NFL prefers warmer venues, or domed stadiums, and the Centre County area doesn't have the infrastructure to handle hosting the largest sporting event in the nation, notes Andrew Bergstein." (Dreams—Like Fan Loyalty—Die Hard).

The Associated Press, 01/16/2009—Austin Jaffe, chair of the Department of Insurance and Real Estate, comments on the real estate market outlook for 2009. "I think in 2009 we're still going to see more foreclosures, certainly," Jaffe said. "There's more resets coming from ARMs that are still out there, and as the economy gets weaker that's likely to increase the number of foreclosures and increase the supply of houses on the market." (Home Repossessions Nearly Doubled In Pa. Last Year). This article appeared in several newspapers around Pennsylvania, including the Pittsburgh Post-Gazette.

Centre Daily Times, 01/11/2009—Terrence Guay, clinical associate professor of international business, comments on China's economy. "Although China's economy hasn't been untouched by the recent economic downturn, the country is still an expanding market. During the past two decades, China's economy has grown at an annual average rate of 10 percent, said Terrence Guay." (Actions Sports Giant Set To Raise Global Profile).

eMarketer, 01/05/2009—Gary Lilien, Distinguished Research Professor of Management Science, comments on marketing during a recession. "As Penn State research professor Gary Lilien put it, those that have 'the skill, the will and the till' will be able to market their way through these tough times and end up on the other side with a stronger market share and a more powerful brand position. (Seven Predictions For 2009).

BusinessWest (Massachusetts), 01/05/2009—Gary Lilien, Distinguished Research Professor of Management Science, comments on marketing during a recession. "Companies that have been looking at marketing as an investment, and not an expense, and have been running their business through customer knowledge are the ones that are going to come out of this [recession] really, really well," Lilien says. (A Time To Thrive?).

The Scranton Times-Tribune, 01/04/2009—Austin Jaffe, chair of the Department of Insurance and Real Estate, comments on the 2009 real estate market. "The original wave of foreclosures was due to subprime loans and resetting adjustable-rate mortgages," Jaffe said. "The coming wave will be from people who lose their jobs and can't pay their mortgage. This double whammy will create very weak conditions." (2009 To Still Be Painful). This article also appeared on TMCnet.com.

Centre Daily Times, 01/04/2009—Patrick Cataldo, associate dean for executive education, writes in his column about finding a job during a recession. "While it is true that the daily headlines about the economy are not encouraging," Cataldo writes, "there are two words that should guide those seeking employment in 2009: perspective and persistence" (Persistence Pays For Job Seekers). 

CentreDaily.com, 01/04/2009—Patrick Cataldo, associate dean for executive education, offers advice in his blog on finding a job during a recession. "Don't limit yourself or your possibilities," Cataldo writes. "Aggressively pursue opportunities that are aligned to your experience and don't let region of the country be a factor." (Job Prospects 2009: Difficult, But Not Impossible).

The History Channel, 01/02/2009—Gary Bolton, professor of business economics, commented on the role of greed in the world economy and demonstrated his "decision game" during a program about greed. (Seven Deadly Sins: Greed).

The Washington Post, 01/02/2009—Carrie Marcinkevage, MBA director of admissions, comments on using webcams for conducting admissions interviews. "'It's literally a matter of speaking their language. I don't think it's the students. It's the unfamiliarity of the staff that doesn't know how to use it,' said Marcinkevage, cautioning that the virtual world should not replace an actual campus visit when students make their final choice." (More College's Expected To Offer Online Interviews). This Associated Press article appeared in several newspapers and on nearly 200 Web sites.

SmartPros.com, January 2009—J. Edward Ketz, associate professor of accounting, writes in his column about the differences between today's college students and those in the 1970s. "I have been teaching full time for over thirty years," Ketz writes. "During that span of time, one sees many, many students, and it amazes me how different they have been over time, and the inequality continues to grow. Compared with the students in the 1970s, today's students are uneducated and unfit for a college education." (Students Then And Now).

SmartPros.com, January 2009—J. Edward Ketz, associate professor of accounting, writes in his column about the legal cases against auditors involved in the Madoff scandal. "It didn't take much time after the announcement of the world's biggest Ponzi scheme for somebody to sue an accounting firm," Ketz writes. "These days everything seems to be the fault of public auditors. I am still waiting for some environmentalists to blame accountants for not signaling the onset of global warming." (Who Is Responsible For Auditing Madoff Fund?).

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